This is your journey
through the desert wilderness
to a stronger strategy.


Because every organisation is different

Mojave Strategy Programme

Strategy. It’s a word with powerful connotations. That’s because it describes something which is inherently powerful.

The problem is that in today’s world, it’s a word that is hugely overused. People use it to describe any kind of deliberate intent that they think is important, without thinking about whether it is strategic, operational or tactical.

The result is that many, many business people, whether fairly early in their journey or with years of experience under their belt, are confused about what strategy is, how to develop it and how to apply it.

The Mojave Strategy Programme (MSP) aims to address directly the first two parts of that statement, and to inform the third.

So come with us on a journey to emerge with a stronger strategy.
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